Microsoft added a long-awaited feature to its adCenter search engine advertising service. Negative Exact Match, arriving as part of a larger set of improvements for adCenter customers, will allow users to more precisely control which of their ads searchers will see.
Comments Off 
Social Media Fights Eye-tracking Golden Triangle
Do business reviews on social media sites make a difference in the amount of traffic your site receives from the search engines? Thanks to a small but provocative eye-tracking study, we now know the answer to this question is yes, but possibly not in the way you think.
Comments Off
Google Unveils Think Insights
If you’re looking for marketing information and ideas, Google’s newest service just might have you covered. At their Think With Google website, the search engine unveiled a new section called Think Insights – an area so chock full of useful marketing-related data you could spend many hours reading.
Comments Off
